UGC Use Cases | The Layover Live Episode 130
August 6, 2020
14 min
130
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129 of 222
Episode 130 · August 6, 2020
UGC Use Cases | The Layover Live Episode 130
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Destination Discovery Episodes Around August 6, 2020
Episode 129 of 222 — walk the feed in the order it was published.
14:30This episodeUGC Use Cases | The Layover Live Episode 130
Summary
<p>This week on The Layover Live, Jason is joined by Amrita Gurney, the VP of Marketing at Crowdriff where she leads a team responsible for brand, content, product marketing and demand generation. Amrita and Jason discuss how DMOs have been using UGC (user generated content) to promote health and safety throughout the recovery, how UGC can be used during local staycation campaigns, and best practices for UGC rights management.</p>
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