S2, Ep16: Building an Ethical Brand with Josh Bolding

<p><strong>This episode is brought to you by Vivo Life! Use our code 'chickpeeps10' to get 10% off your order at</strong> <a href="https://www.vivolife.com/"><strong>vivolife.com</strong></a><strong>!</strong></p> <p><span style="font-weight: 400;">This week, Robbie and Evy talk to Josh</span> <span style="font-weight: 400;">Bolding, the co-founder of Vivo Life, a plant-based health and fitness company. In this episode we talk about the role of supplements in a vegan diet, and Josh's journey in transitioning his company to be 100% vegan.</span> <span style="font-weight: 400;">Josh is also a passionate advocate of sustainability and he shares his thoughts on how companies can grow and thrive whilst remaining environmentally friendly. Also on this episode...</span></p> <ul> <li style="font-weight: 400;"><span style="font-weight: 400;">Josh discusses how the disingenuous nature of the supplement industry inspired him to form his own vegan supplement company.</span></li> <li style="font-weight: 400;"><span style="font-weight: 400;">The orphan elephant story that broke Josh's heart open to an ethical vegan way of life.</span></li> <li style="font-weight: 400;"><span style="font-weight: 400;">The persistent myth of protein deficiency in vegans.</span></li> <li style="font-weight: 400;"><span style="font-weight: 400;">How risky is it to transition a business to be 100% vegan?</span></li> <li style="font-weight: 400;"><span style="font-weight: 400;">Josh shares how he transitioned his packaging to be home compostable, and speculates on why more companies aren't doing it.</span></li> <li style="font-weight: 400;"><span style="font-weight: 400;">How refining a strong ethical core for Vivo helped the business take off.</span></li> <li style="font-weight: 400;"><span style="font-weight: 400;">The milieu of conscious consumerism and why people don't want to buy from 'soulless companies'.</span></li> <li style="font-weight: 400;"><span style="font-weight: 400;">Shouldn't we be aiming to eat a well-rounded diet without the need for supplements?</span></li> <li style="font-weight: 400;"><span style="font-weight: 400;">Josh shares the daily supplements he takes.</span></li> <li style="font-weight: 400;"><span style="font-weight: 400;">What kind and how much B12 should we be taking?</span></li> <li style="font-weight: 400;"><span style="font-weight: 400;">Josh weighs in on the wave of influencers denouncing veganism last year.</span></li> </ul> <p><strong>Links:</strong></p> <p><span style="font-weight: 400;">Follow Josh's work at Vivo Life on</span> <a href="https://www.instagram.com/vivolife/"><span style="font-weight: 400;"> Instagram</span></a><span style="font-weight: 400;">,</span> <a href="https://www.facebook.com/vivolifeuk/"><span style="font-weight: 400;">Facebook</span></a> <span style="font-weight: 400;">and</span> <a href="https://www.youtube.com/channel/UCtUDTdAJ62_To-hf1uvNn5g"><span style="font-weight: 400;"> Youtube</span></a><span style="font-weight: 400;">.</span></p> <p><span style="font-weight: 400;">Check out the</span> <a href="https://www.vivolife.com/"><span style="font-weight: 400;">Vivo Life vegan supplements</span></a><span style="font-weight: 400;">.</span></p> <p><strong>Social Media</strong></p> <p><span style="font-weight: 400;">Twitter:</span> <a href="https://twitter.com/ChickPeepsPod"><span style="font-weight: 400;">@ChickPeepsPod</span></a></p> <p><span style="font-weight: 400;">Instagram:</span> <a href="https://www.instagram.com/chickpeepspod/"><span style="font-weight: 400;">@ChickPeepsPod</span></a></p> <p><span style="font-weight: 400;">Facebook:</span> <a href="https://www.facebook.com/ChickPeepsPodcast/"><span style="font-weight: 400;">@ChickPeepsPodcast</span></a></p> <p><span style="font-weight: 400;">Momoko Hill:</span> <a href="https://www.instagram.com/oh_momoko/"><span style="font-weight: 400;">@oh_momoko</span></a></p> <p><span style="font-weight: 400;">Robbie Jarvis:</span> <a href="https://www.instagram.com/RobbJarvis/"><span style="font-weight: 400;">@robbjarvis</span></a></p> <p><span style="font-weight: 400;">Tylor Starr:</span> <a href="https://www.instagram.com/tylorstarr/"><span style="font-weight: 400;">@tylorstarr</span></a></p> <p><span style="font-weight: 400;">Evanna Lynch:</span> <a href="https://www.instagram.com/msevylynch/"><span style="font-weight: 400;">@msevylynch</span></a></p>