Elon Musk and the letter X: A love story

<p>The world’s richest man, Elon Musk, has a new pet project. He is reinventing, and possibly destroying, the site formerly known as Twitter.</p><p>Now known simply as X, the iconic blue bird logo is no more. But Musk’s rebrand isn’t purely for aesthetics. It's the beginning of the billionaire’s vision to create a ubiquitous ‘everything app’ of the future. </p><p>Could this ambitious plan to centralise communication, shopping, banking and social media be brazen enough to work? Or will x.com be an expensive mistake? </p><p>Today, Reuters financial journalist and long-time watcher of Elon Musk’s business empire, Antony Currie, on Elon’s plan to disrupt the global financial system. </p><p><br /></p><p><strong>Socials: </strong>Stay in touch with us on <a href="http://www.twitter.com/7ampodcast">Twitter</a> and <a href="http://www.instagram.com/7ampodcast">Instagram</a></p><p><strong>Guest:</strong> Financial journalist and editor at Reuters Breakingviews, Antony Currie.</p><p>See <a href="https://omnystudio.com/listener">omnystudio.com/listener</a> for privacy information.</p>