U.S. Media Giants Reel as FCC Orders Disclosure of Rates for Billion-Dollar TV Campaign Ads
May 3, 2012
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9:43Now PlayingU.S. Media Giants Reel as FCC Orders Disclosure of Rates for Billion-Dollar TV Campaign Ads
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as posted by the channelDemocracyNow.org - During this year's election, political analysts estimate as much as $5 billion will be spent on TV campaign advertising. Now, a new ruling by the Federal Communication Commission requires broadcasters to post political advertisement data online, making it easier for the public to see exactly who is buying those ads. We speak with Robert McChesney, co-founder of the national media reform organization, Free Press; and Justin Elliott, a reporter at ProPublica working on a project called, "Free the Files," that asks people and journalists across the country to visit TV stations, acquire paper data on political ads, and then post the files online at ProPublica.org.
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