Amy Goodman
@DemocracyNow·3.2M subscribers·19.4K videos
Ben & Jerry’s Co-Founder on Knowing Your GMOs: Changing a Label Costs "Essentially Nothing"
Posted
November 6, 2014
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2,040
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November 6, 2014
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10:15Now PlayingJerry Greenfield, cofounder of Ben & Jerry’s ice cream, discusses the company's campaign for a successful genetically modified food labeling measure in its home state of Vermont, as well as one in Oregon where it renamed one of its ice cream flavors as "Food Fight Fudge Brownie" that ultimately failed to pass on Tuesday. "We are really proud of the ingredients we use," Greenfield says. "It is just so hard to imagine that other food companies wouldn’t want to tell consumers what is in their food." Ben & Jerry’s plans to complete its transition to all nonGMO ingredients by the end of the year. "That transition to all nonGMO ingredients is not going to raise the cost of a pint at all to a consumer. So it can be done." We are also joined by one of the leading advocates of an initiative that passed in Hawaii to suspend the cultivation of GMO crops. "We are beyond labeling," says Dr. Lorrin Pang. "For us, it is really more of an environmental health issue."
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