Dark Data: Trump Backers Bankroll Firm Developing Psychological Profiles of Every U.S. Voter
March 23, 2017
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7:02Now PlayingDark Data: Trump Backers Bankroll Firm Developing Psychological Profiles of Every U.S. Voter
YouTube Description
as posted by the channelOne of the more mysterious parts of the Mercer family’s political orbit is Cambridge Analytica. The data firm claims it has psychological profiles of over 200 million American voters. The firm was hired by the Trump campaign to help it target its message to potential voters. The Mercers have bankrolled the company and placed Steve Bannon on its board. We speak to The New Yorker’s Jane Mayer.
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