Associated Press
@associatedpress·4.7M subscribers·203.6K videos
An "influencer" degree in college?
Posted
August 18, 2026
Views
1,037
Likes
29
Comments
3
Engagement
3.09%
August 18, 2026
1,037
29
3
3.09%
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1:47Now PlayingArizona State University recently launched a new bachelor’s degree in content creation. Students would learn to create video, podcasts and social media content, with curriculum that overlaps with ASU’s mass communication and media studies degree. ASU’s announcement was met with swift criticism from many sides — from people who feel content creation is not a legitimate profession to those who question the value of a college degree in launching a social media career. Some content creators, however, praised the degree, arguing their jobs involve teachable skills that can transfer to other careers.
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