Bbc News
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The supermodels that will never die - BBC News
Posted
September 8, 2018
Views
17,689
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136
Comments
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September 8, 2018
17,689
136
74
1.19%
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2:12Now PlayingBalmain has used computer-generated 3D models in its latest fashion campaign.
Among them is Shudu, who has been dubbed the world's first digital supermodel, and has previously been used to advertise other brands. We spoke to creator Cameron James-Wilson.
Video Journalist: Miriam O'Donkor
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