Bloomberg News
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How Peloton and the Pandemic Changed Fitness
Posted
April 22, 2021
Views
516
Likes
8
Engagement
1.55%
April 22, 2021
516
8
1.55%
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7:41Now PlayingPeloton was already connecting millions to its unique brand of exercise when Covid struck, forcing gyms and studios to shutter. Since then, the company’s rise has been meteoric. As the world reopens, the fitness industry faces a landscape remade by the wildly popular stationary bike, alongside personalities new and old looking to take a slice of the market.
But how will Peloton find lasting success beyond the pandemic?
"They have to continually come up with the content," Bloomberg's Jason Kelly says.
Watch the full video presented by AT&T Business here: trib.al/lTUX7Hq
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