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The Catch: Odell Beckham’s Miracle Grab Leads to Millions for Nike and Instant Web Fame
Posted
November 25, 2014
Views
2,237
Likes
17
Engagement
0.76%
November 25, 2014
2,237
17
0.76%
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0:41Now PlayingNov. 24 (Bloomberg) -- In today’s “Bloomberg Big Number,” Betty Liu reports that Sunday night’s catch by New York Giants wide receiver Odell Beckham Jr. launched a $2.2 million payday for Nike and some immediate internet stardom for the player. She speaks on “In The Loop."
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On "In the Loop with Betty Liu," Betty Liu reports on breaking news headlines, Wall Street movers and shakers, global leaders, billionaires and interviews the most influential guests -- all as the opening bell rings the market into action. Betty Liu's robust team of Bloomberg TV reporters includes frequent appearances by Bloomberg market correspondents, among them: Julie Hyman, Michael McKee, Alix Steel, and more.
In addition to covering leading company news, the show highlights industry competitions including Samsung vs Apple, Pepsi vs Coke, and Aereo vs News Corp, along with coverage of the business leaders involved such as PIMCO's Mohamed ElErian, WPP founder Sir Martin Sorrell, AOL CEO Tim Armstrong, Apple CEO TimCook, CocaCola CEO Muhtar Kent, media mogul Rupert Murdoch, billionaire investor Warren Buffett and more. "In The Loop" broadcasts from Bloomberg TV's New York headquarters, at 810am ET/57am PT. For a complete compilation of In The Loop videos, visit
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