Bloomberg Originals
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The Battle for a Cuban Rum Brand
Posted
February 27, 2015
Views
17,870
Likes
129
Comments
15
Engagement
0.81%
February 27, 2015
17,870
129
15
0.81%
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2:53Now PlayingFeb. 27 -- As the U.S. and Cuban governments continue efforts to normalize their relationship, two global drinks giants are watching very closely. A diplomatic reset may reignite a trademark war that has simmered for more than twenty years, as Bloomberg's Willem Marx reports.
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