Bloomberg Originals
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Macy's to Combat Amazon with 'Smart Dressing Rooms'
Posted
August 18, 2015
Views
2,936
Likes
12
Engagement
0.41%
August 18, 2015
2,936
12
0.41%
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2:45Now PlayingAug. 18 -- Bridget Weishaar of Morningstar Investment Services and Bloomberg's Lindsey Rupp examine Macy's taking technology into the dressing room as it pairs its mobile app with in-store service to enhance the customer experience. They speak on "Bloomberg Markets." Weishaar, her family and firm, do not own shares of Macy's or Amazon. (Corrects name.)
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