Bloomberg Originals
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Why Cage Fighting May Soon Be the World's Biggest Sport
Posted
October 8, 2021
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October 8, 2021
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23:11Now PlayingLed by the larger-than-life Dana White, mixed-martial arts promoter UFC has grown explosively. Now the crown jewel in Ari Emanuel's Endeavor empire, its ambition is to be the world’s most popular sport.
#BusinessOfSports #UFC #BloombergQuicktake
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