Amazon’s Big Bet on Football Is (Sort Of) Paying Off | The Big Take
February 7, 2023
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30:22Now PlayingAmazon’s Big Bet on Football Is (Sort Of) Paying Off | The Big Take
YouTube Description
as posted by the channelLast fall, Amazon agreed to pay the NFL a whopping $1 billion a year for 11 years to air Thursday Night Football exclusively on its Prime streaming service. The high price tag made headlines–and executives at broadcast television networks, cable companies and other streaming services like Netflix and Apple TV+ are watching closely to see if Amazon’s risk is rewarded.
As Super Bowl LVII approaches, Bloomberg reporters Gerry Smith () and Felix Gillette () join this episode to explain why this deal has drawn so much scrutinyIf Amazon is successful in luring viewers, and dollars, away from the networks, it could shake up the way we watch not just football but other sportsand eventually TV of all kinds. And maybe not in ways we like.
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Each weekday, The Big Take brings you one story—one big, important story. Host Wes Kosova talks to Bloomberg journalists around the world, experts and the people at the center of the news to help you understand what’s happening, what it means and why it matters. Money, politics, the economy and business, energy, the environment, technology—we cover it all on The Big Take.
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