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Consumer Brands Keep Getting Pulled Into Politics | The Big Take
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November 10, 2023
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22:41Now PlayingWhat do Nike, Bud Light, Target and Disney have in common? They’re all brands that have been caught up in America’s political and culture wars. Corporations once tried to stay out of politics. Now they often find themselves under pressure from customers to take a stand on issues including racial discrimination, police violence and LGBTQ rights. And that’s sometimes led to protests and calls for boycotts.
Bloomberg Businessweek’s national correspondent Joshua Green () reports that many CEOs must now weigh which poses a bigger risk to their brandsspeaking up or staying quiet.
Read moreNo One Understands Corporate Boycotts Like This Former Trump Researcher ()
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Each weekday, The Big Take brings you one story—one big, important story. Host Wes Kosova talks to Bloomberg journalists around the world, experts and the people at the center of the news to help you understand what’s happening, what it means and why it matters. Money, politics, the economy and business, energy, the environment, technology—we cover it all on The Big Take.
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