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K-Pop's Big Bet on Becoming Less Korean | Big Take Asia
Posted
July 24, 2024
Views
371
Likes
11
Engagement
2.96%
July 24, 2024
371
11
2.96%
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14:41Now PlayingIs K-pop even K-pop without the K? A Bloomberg analysis of song lyrics shows that for the first time, almost half of K-pop songs released this year have majority English lyrics.
On today’s podcast, host Sarah Holder speaks with Bloomberg reporter Sohee Kim about the genre’s identity shift and why industry efforts to grow its global audience might mean fewer Korean band members.
Listen to more Big TakeAsia
A deep dive into understanding Asia and how it impacts the global economy and world of business.
Each weekday, The Big Take brings you one story—one big, important story. Host Wes Kosova talks to Bloomberg journalists around the world, experts and the people at the center of the news to help you understand what’s happening, what it means and why it matters. Money, politics, the economy and business, energy, the environment, technology—we cover it all on The Big Take.
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