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Great Expectations | Prognosis: Misconception
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August 13, 2024
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August 13, 2024
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18:43Now PlayingAt long last, it's the day of Kristen’s retrieval. As she waits to find out her results, she investigates why so many people are freezing their eggs now — and whether there is any science on the horizon that could make things easier for future generations.
Reality TV stars are freezing their eggs on camera. Lawmakers in DC are debating federal protection for IVF. Hundreds of millions of dollars are being invested in slick startups that market fertility treatments for all. But this rapid growth has revealed cracks in the system. Misconception, a new series from Bloomberg’s Prognosis, follows reporter Kristen V. Brown on her own intimate journey as she uncovers the business of fertility. Along the way, she finds a fractured industry — a profit-driven field of medicine that thrives on dueling messages of hope and fear as people gamble everything for a chance at a baby.
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