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TikTok Users Flock to Other Chinese Apps as Ban Looms

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January 15, 2025

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Two Chinese social apps, Xiaohongshu and Lemon8, have taken over the top two positions on Apple's iPhone download charts in the US. Xiaohongshu, often referred to as China's Instagram, has become the most downloaded free app on iOS and rose to the top 10 on Google Play store for the first time. Rise of Xiaohongshu and Lemon8 is seen as a response to the impending ban on TikTok in the US, with many users seeking out alternative social media platforms. Seema Shah Vice President of Research and Insights at Sensor Tower joins Bloomberg Intelligence to report.

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TikTok Users Flock to Other Chinese Apps as Ban Looms · Bloomberg Podcasts · Sentinel