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Apple's China Sales Miss Estimates, Shares Fall in Late Trading
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May 1, 2025
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5:14Now PlayingApple Inc.’s sales from China declined more than anticipated in the latest quarter, overshadowing otherwise solid results for the iPhone maker.
Revenue from the country fell 2.3% to $16 billion in the fiscal second quarter, which ended March 29, the company said in a statement Thursday. Analysts had estimated $16.83 billion.
Overall sales gained 5% to $95.4 billion, ahead of the $94.6 billion average estimate. Apple had projected percentage growth in the low- to mid-single digits.The shortfall in China is an ominous sign for what was once a growth market. Apple has lost ground to local phone brands, such as Huawei, Xiaomi and Oppo, and the government there banned foreign-made technology from some workplaces. Apple’s China-centric production also makes it especially vulnerable to tariffs announced by the Trump administration.
Apple is struggling in artificial intelligence as well, especially in China, where its AI platform isn’t yet available. And the company is increasingly seen as behind the times by consumers in China, where competitors have rolled out foldable devices and other new designs.
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