September 16, 2025
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3:17Now PlayingStubHub Holdings Inc. is hoping to excite investors ahead of its initial public offering with its plan to expand its business selling new tickets for sports and other live events.
The company, which is primarily a marketplace for secondary ticket sales, has plenty of demand for its offering that could raise as much as $851 million. The deal, which prices late on Tuesday, is multiple times oversubscribed, Bloomberg News reported earlier on Monday.
In a marketing presentation to investors, Chief Executive Officer Eric Baker and Chief Financial Officer Connie James focused on the company’s plans to expand beyond reselling tickets to primary sales, or what StubHub calls direct issuance. The company touted a $153 billion opportunity in direct ticket sales, which it sees as a larger market than the secondary one that makes up its current core business, and a space more insulated from regulatory and competitive risks. Bloomberg's Kevin Near reports.
StubHub Holdings Inc.’s initial public offering of as much as $851.1 million stopped taking orders at 4 p.m. on Monday, according to people familiar with the matter.
Offering finished multiple times oversubscribed from demand from one-on—one meetings with new and existing investors, said the people, who asked not to be identified because the information is private
No price sensitivity from prospective investors through the $22 to $25 marketing range, Bloomberg News reported earlier
Co. expected to price the offering after the market closes Tuesday
Representatives for StubHub didn’t immediately respond to requests for comment
Co. anticipates allocating a portion of shares to retail investors through the online brokerage platforms of SoFi Technologies Inc. and Robinhood Markets Inc., according to an amended filing with the US Securities and Exchange Commission on Friday
EARLIER: Ticket Platform StubHub Seeks $851 Million in US IPO
Offering expected to trade Wednesday on the New York Stock Exchange under the symbol STUB
JPMorgan Chase & Co., Goldman Sachs Group Inc. are leading the offering
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