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Rolls-Royce Climbs, Puma Gains, WPP Slumps | Stock Movers

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February 26, 2026

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Today's biggest winners and losers in the stock market.

On this episode of Stock Movers:

- Rolls-Royce shares rise as much as 8.4%, hitting a record high, after the UK-based engine maker said it was planning a major share buyback and raised its mid-term earnings targets. Bernstein called the guidance ambitious.

- Puma gains as much as 5% after the German sporting goods and apparel retailer posted results that showed early signs of a long-awaited recovery, particularly driven by a strong performance in its Asian market.

- WPP is targeting £500 million ($678 million) in annual cost savings by 2028 as part of a sweeping restructuring that the embattled British advertising group hopes will help it to return to growth next year. WPP shares fell 5.6% to 257.2 pence at 08:33 a.m. in London on Thursday. They are down 67% over the past year.

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Bloomberg journalists discuss today's biggest winners and losers in the stock market. Listen for analysis on the companies making news on Wall Street.

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Rolls-Royce Climbs, Puma Gains, WPP Slumps

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