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WWE's Charlotte Flair on Investing in Self-Care is For Everyone | Bloomberg Businessweek
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March 12, 2026
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15:23Now PlayingWWE Superstar Charlotte Flair (Ashley Fliehr) has joined Self-Care Is For Everyone (SCIFE) as the brand’s first Angel Investor and official Brand Champion. Ashley’s investment will directly fund SCIFE’s expansion from a viral apparel-led advocacy brand into a multi-platform mental health media and product company. For Ashley, this investment is deeply personal — as an elite performer who has navigated the pressures of global visibility, injury, reinvention, and resilience, she believes mental strength and emotional well-being are foundational to long-term success.
Backing SCIFE is her commitment to normalizing self-care conversations and ensuring mental health support is accessible, aspirational, and stigma-free for the next generation. She speaks with Bloomberg's Carol Massar and Norah Mulinda.
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Carol Massar and Tim Stenovec bring together the latest news from the world of business and finance and the interesting stories of global technology, politics, economics and more by harnessing the power of Bloomberg Businessweek reporters and editors.
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