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Knicks-Spurs Finals Clash Elevates Jalen Brunson to NYC Royalty | Bloomberg Business of Sports
Posted
June 5, 2026
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June 5, 2026
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38:59Now PlayingJoin hosts Michael Barr, Vanessa Perdomo and Randall Williams for a look at some of the latest headlines and stories in the business of sports.
The New York Knicks reaching the NBA Finals for the first time this century and facing emerging superstar Victor Wembanyama promises to become one of the most-watched championships in league history.
In his second season, the 22-year-old Wembanyama is making a case to be the next face of the league, Kosner said. His unique mix of size and skill — he’s the league’s best shot-blocker while also a skilled shooter and ballhandler — has led him to be nicknamed “The Alien.”
The Knicks have their own superstar in Jalen Brunson, a crafty 6-foot-2 guard who could make a claim on being the league’s biggest star by leading New York to its first title in more than 50 years.
This week's show features:
Randall Williams on the road as he travels to cover the NBA Finals firsthand
Joe Perello, former New York City Chief Marketing Officer
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Michael Barr, Scarlet Fu and Mike Lynch follow the money in the world of sports, taking listeners inside decisions that power the multibillion dollar industry. From media and technology to finance and real estate, leagues and teams across the globe have matured into far more than just back-page entertainment. The show explains the money behind the final score.
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