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Som Seif on Prioritizing Customers When Building Companies
Posted
July 31, 2026
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July 31, 2026
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0:56Now PlayingBarry sits down with Som Seif, Founder and CEO at Purpose Unlimited. They discuss Som's journey from engineering to investment banking. They also discuss his early push into ETFs in Canada and the creation of the first bitcoin ETF. Finally, Som discusses his history as a serial entrepreneur and the importance of endurance when building business in today's ever changing markets.
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