Bloomberg Technology
@bloombergtech·728K subscribers·13.9K videos
Peloton Rallies on Unprecedented Partnership With Beyonce
Posted
November 13, 2020
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2,659
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November 13, 2020
2,659
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9:14Now PlayingNov.12 -- Dara Treseder, senior vice president and head of global marketing and communications at Peloton Interactive Inc., discusses the company’s partnership with Beyonce, how covid-19 has impacted the marketing strategy and their campaign using real members. She speaks on “Bloomberg Technology.”
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