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Intel’s Comeback Bid Centers on New Processor Design

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January 7, 2026

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Intel unveiled a new mobile computer processor design, part of a bid to make its products competitive again. Jim Johnson, Senior Vice President of Intel's Client Computing Group, discusses what the new design will do for performance and how it fits in with the company’s strategy. He joins Caroline Hyde and Ed Ludlow on “Bloomberg Tech” from CES in Las Vegas.

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Guests & Subjects Covered

Intel's Client Computing GroupCaroline HydeEd LudlowBloomberg TechLas VegasYouTube WatchSilicon ValleyFollow Caroline Hyde

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Intel’s Comeback Bid Centers on New Processor Design · Bloomberg Technology · Sentinel