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GTA VI Preorders Are ‘Unprecedented,’ Take-Two Says
Posted
August 7, 2026
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August 7, 2026
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2:55Now PlayingTake-Two shares climbed after quarterly bookings beat estimates, but investors remain focused on the biggest event in the company’s pipeline, the launch of Grand Theft Auto VI. Bloomberg’s Jason Schreier discusses what Take-Two is calling “unprecedented” preorder demand, why expectations for the game are so high, and what to watch for when Rockstar unveils an extended look at GTA VI gameplay ahead of its November release. He joins Ed Ludlow on "Bloomberg Tech."
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