Bloomberg Television
@markets·3.2M subscribers·95.6K videos
How Starbucks India CEO Plans on Winning Over Tea Drinkers
Posted
August 13, 2024
Views
19,573
Likes
304
Comments
74
Engagement
August 13, 2024
19,573
304
74
1.93%
Every word spoken in this episode is indexed. Type any phrase to jump straight to the moment it was said.
Type any word or phrase that may have been spoken. Click a result to seek the player to that exact moment.
Try a name, a topic, or a quoted line
See what was published immediately before and after this episode.
3:24Now PlayingTata Starbucks CEO Sushant Dash wants to entice Indians by catering to local tastes. That means instead of focusing only on coffee, the brand is experimenting with adding more teas and non-coffee drinks to its menus to help expand its footprint. The company, formed as a joint venture with Tata Group, says its goal is to double the number of existing stores to 1,000 by 2028.
Sign up for the India Edition newsletter by Menaka Doshi an insider's guide to the emerging economic powerhouse, and the billionaires and businesses behind its rise, delivered weekly
--------
More on Bloomberg Television and Markets
Like this video? Subscribe and turn on notifications so you don't miss any videos from Bloomberg Markets & Finance
Visit for business news & analysis, uptotheminute market data, features, profiles and more.
Connect with Bloomberg Television on:
Connect with Bloomberg Business on:
More from Bloomberg:
Bloomberg Radio
Bloomberg Surveillance
Bloomberg Politics
Bloomberg Originals
Watch more on YouTube:
Bloomberg Technology
Bloomberg Originals
Bloomberg Quicktake
Bloomberg Espanol
Bloomberg Podcasts
Sentinel Indexing in Progress
Metadata and chapters are available. Claim extraction for this episode is pending.
All video content is delivered via YouTube embedded players in accordance with the YouTube Terms of Service. Sentinel provides research tools that promote discovery and accountability across political media.
