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South Korea Wants 20 Million Tourists by Year-End, Culture Minister Says
Posted
September 6, 2024
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5:33Now PlayingSouth Korea wants to welcome 20 million foreign tourists into the country by the end of 2024, banking on the growing popularity of the country's cultural exports like New Jeans, Seventeen, and Queen of Tears. But the numbers are trailing pre-pandemic levels due to a slowdown in Chinese visitors. South Korean Culture, Sports and Tourism Minister Yu In-Chon speaks exclusively with Bloomberg's Shery Ahn about Seoul's record investments to sustain the Korean Wave.
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