Gen Z Swaps Bars for Barbells
May 31, 2026
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6:39Now PlayingGen Z Swaps Bars for Barbells
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as posted by the channelAs young people increasingly turn away from drinking alcohol, they’re spending more on gym memberships and classes: 30% more than just a year ago, according to market intelligence firm Mintel. These sweaty spaces are beginning to replace bars as places to meet friends and grow relationships. Bloomberg Pursuits Journalist Sarah Rappaport joined Lisa Mateo on Bloomberg This Weekend to discuss.
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