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Apple Unveils New AI Platform and Siri Upgrades

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June 8, 2026

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Apple Inc. unveiled the next generation of its artificial intelligence platform, including an update to its Siri digital assistant, part of a bid to catch up with Silicon Valley peers in a critical market. Ed Ludlow reports from Cupertino, California where the company's Worldwide Developers Conference is underway.

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Apple IncSilicon ValleyEd LudlowCupertino CaliforniaWorldwide Developers ConferenceMarkets LikeBloomberg MarketsFinance Visit

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Apple Unveils New AI Platform and Siri Upgrades · Bloomberg Television · Sentinel