August 5, 2026
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1:26Now PlayingFor decades, the franchise business model has allowed independent operators to license trademarks from businesses like McDonald's or Dunkin Donuts and changed the way Americans are employed.
Brian Callaci, chief economist of the Open Markets Institute, joins Tracy Alloway and Joe Weisenthal on the Odd Lots podcast to discuss how legal battles fought by franchises eventually opened the door to what's now known as the gig economy.
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