How a Canadian beer became trendy in the U.S. | From the archives
April 12, 2025
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4:30Now PlayingHow a Canadian beer became trendy in the U.S. | From the archives
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as posted by the channelMoosehead was noticed for its marketing prowess on CBC's The Journal in 1983. In Canada, the lager was not sold outside the Maritimes. But as reporter Leslie MacKinnon learned, it was an exotic specialty that was available in all 50 states.
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