Cenk Uygur
@TheYoungTurks·6.5M subscribers·72.8K videos
Bikini Barbie - Ultimate Objectification Or Legend Who Still Has It?
Posted
February 14, 2014
Views
73,781
Likes
1,166
Comments
669
Engagement
2.49%
February 14, 2014
73,781
1,166
669
2.49%
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4:17Now Playing"A clever marketing ploy, or a sexist campaign stereotyping women?
That is the fierce debate on social media about Mattel's introduction of its latest limited-edition Barbie doll and an accompanying promotional cover wrap of this year's Sports Illustrated swimsuit issue.
Mattel, long criticized for Barbie's humanly impossible figure, is using the #unapologetic hashtag on Twitter and other channels to promote the effort.
The annual swimsuit issue is a blockbuster publishing event featuring supermodels in skimpy bathing suits selling sun, surf and sex. Yet the toy company has couched its campaign in the rhetoric of women's empowerment.
Women's rights advocates are incensed by the use of a doll for girls on the swimsuit issue, which they see as objectifying women."* The Young Turks hosts Cenk Uygur and Ana Kasparian break it down.
*Read more here from Lisa De Bode / Al Jazeera America:
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