Cenk Uygur
@TheYoungTurks·6.5M subscribers·72.8K videos
McMass Project Launched To Save Christianity In America Via McDonald's
Posted
November 30, 2014
Views
77,045
Likes
1,135
Comments
636
Engagement
2.30%
November 30, 2014
77,045
1,135
636
2.30%
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3:38Now Playing"Paul Di Lucca has turned to Indiegogo to help fund the purchase of a McDonald’s franchise that he one day hopes to open inside a house of worship. Christened the McMass Project, the proposition will cost around $1 million by Di Lucca’s estimates. But what the 28-year-old visionary lacks in capital, he is already making up for in marketing know-how.
The fledgling campaign has a catchy slogan, “It’s time to pray different,” a slick promotional video and a hashtag for social media, #Feast4Jesus. Di Lucca’s also cooked up a clothing line of branded baseball hats and t-shirts featuring the McMass logo, a crucifix dangling above golden arches reimagined as flying buttresses in a cathedral."
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