May 15, 2026
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10:10Now PlayingCountries Like United Arab Emirates And Rwanda Have Successfully Turned Conference Tourism Into A Major Economic Driver, Generating Billions Through Global Summits, Exhibitions, And Business Events. Despite Nigeria’s Large Economy, Population, And Strategic Position In Africa, The Country Still Struggles To Attract Major International Conferences At Scale. Today, We Examine What Nigeria May Be Missing In The Global Mice Economy — Meetings, Incentives, Conferences, And Exhibitions — And What It Would Take For Cities Like Lagos And Abuja To Compete Globally.
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