Chris Williamson
@ChrisWill·4.2M subscribers·1 videos
How Your Brain Gets Tricked By Clever Marketing - Rory Sutherland (4K)
Posted
January 22, 2024
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January 22, 2024
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2:12:33Now PlayingRory Sutherland is one of the world’s leading consumer behaviour experts, the Vice Chairman of Ogilvy Advertising and an author.
The advertising industry creates a unique intersection between psychology and creativity. By looking at what works in the world of ad campaigns, we can learn even more about the human mind and Rory might have the best insight on the planet for this.
Expect to learn what dating apps can learn about advertising from property websites, why women actually wear engagement rings, Rory’s thoughts on Jordan Peterson, how you can become more creative every day, what Rory thinks of Twitter changing their name to X, how hotel rooms have residual sexism baked into the design, why rational people ruin creativity and much more...
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