July 8, 2018
113,917
1,686
228
1.68%
Every word spoken in this episode is indexed. Type any phrase to jump straight to the moment it was said.
Type any word or phrase that may have been spoken. Click a result to seek the player to that exact moment.
Try a name, a topic, or a quoted line
See what was published immediately before and after this episode.
1:59Now PlayingThe World Cup isn’t just a competition between countries. It’s also a battlefield between brands. Adidas is the reigning champ when it comes to soccer. And Nike has been going after the German outfitter on its own turf — the World Cup. Nike sponsored six teams in 1998 and now it’s at 10 for 2018. Adidas still has a edge though. In 2018, Adidas represents 12 teams and the last two teams that won the World Cup — Germany and Spain.
» Subscribe to CNBC
About CNBC: From 'Wall Street' to 'Main Street' to award winning original documentaries and Reality TV series, CNBC has you covered. Experience special sneak peeks of your favorite shows, exclusive video and more.
Connect with CNBC News Online
Get the latest news
Find CNBC News on Facebook
Follow CNBC News on Twitter
Follow CNBC News on Google+
Follow CNBC News on Instagram
The 2018 FIFA World Cup: Nike And Adidas Face Off | CNBC
Sentinel Indexing in Progress
Metadata and chapters are available. Claim extraction for this episode is pending.
All video content is delivered via YouTube embedded players in accordance with the YouTube Terms of Service. Sentinel provides research tools that promote discovery and accountability across political media.