September 9, 2018
12,195
99
18
0.96%
Every word spoken in this episode is indexed. Type any phrase to jump straight to the moment it was said.
Type any word or phrase that may have been spoken. Click a result to seek the player to that exact moment.
Try a name, a topic, or a quoted line
1:54Now PlayingVICIS created a helmet that flexes upon impact to help prevent head injuries. Players in more than half of the NFL teams have opted to use it this season
The 2018 NFL season kicked off Thursday, and with it came debate about head injuries.
One company that's trying to make a difference is Seattle start-up Vicis, which makes helmets that it says reduce the severity of head impacts. The Vicis Zero1 helmet's outer shell acts like a car bumper because it flexes on impact and immediately bounces back.
Vicis says players from 28 of the 32 NFL teams wear its helmet, including Russell Wilson, LaMar Miller, Golden Tate and Doug Baldwin.
A recent study of the brains of deceased NFL players found signs of degenerative brain disease in 99 percent of former players. Though concussions are not totally preventable, the Zero1 beat out all other helmets in both the Virginia Tech Helmet ratings and the NFL/NFPL helmet laboratory performance tests this year.
In May, Vicis was awarded a contract from the Army to improve its combat helmets.
Each helmet costs $950. The company says it's also working on an youth version.
» Subscribe to CNBC
About CNBC: From 'Wall Street' to 'Main Street' to award winning original documentaries and Reality TV series, CNBC has you covered. Experience special sneak peeks of your favorite shows, exclusive video and more.
Connect with CNBC News Online
Get the latest news
Follow CNBC on LinkedIn
Follow CNBC News on Facebook
Follow CNBC News on Twitter
Follow CNBC News on Google+
Follow CNBC News on Instagram
#CNBC
Why The NFL Ranks ZERO1 As The Safest Helmet | CNBC
Sentinel Indexing in Progress
Metadata and chapters are available. Claim extraction for this episode is pending.
All video content is delivered via YouTube embedded players in accordance with the YouTube Terms of Service. Sentinel provides research tools that promote discovery and accountability across political media.