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How Kombucha Became A $500 Million Opportunity

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February 21, 2020

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YouTube Description

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It seems like kombucha, the fizzy fermented tea known for its probiotic properties, is having a moment: The U.S. market for the drink went from $152 million dollars in 2015 to $492 million dollars in 2019, according to research from Nielsen. Here's how kombucha went from a niche farmers' market beverage to a global phenomenon.

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How Kombucha Became A $500 Million Opportunity

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