CNBC Television
CNBC Television
@CNBCtelevision·3.4M subscribers·157.5K videos

How Under Armour Fell Flat During The Athleisure Boom

Posted

November 11, 2020

Views

888,168

Likes

7,866

Comments

1,374

Engagement

1.04%

Search the Record

Indexed

Every word spoken in this episode is indexed. Type any phrase to jump straight to the moment it was said.

Type any word or phrase that may have been spoken. Click a result to seek the player to that exact moment.

Try a name, a topic, or a quoted line

YouTube Description

as posted by the channel

In less than two decades, Under Armour grew to become one of the biggest sports apparel brands in the world, touting a roster of sports celebrities like Steph Curry and Tom Brady. But now, the future of the company is uncertain. Sales growth at Under Armour has slowed in North America and its stock has fallen from its all-time highs. Can the apparel brand rebuild its momentum and catch the athleisure wave before it’s too late, or will rivals Lululemon, Nike and Adidas take over?

» Subscribe to CNBC

» Subscribe to CNBC TV

» Subscribe to CNBC Classic

About CNBC: From 'Wall Street' to 'Main Street' to award winning original documentaries and Reality TV series, CNBC has you covered. Experience special sneak peeks of your favorite shows, exclusive video and more.

Connect with CNBC News Online

Get the latest news

Follow CNBC on LinkedIn

Follow CNBC News on Facebook

Follow CNBC News on Twitter

Follow CNBC News on Instagram

#CNBC

How Under Armour Fell Flat During The Athletic Boom

Guests & Subjects Covered

Under ArmourSteph CurryTom Brady ButNorth AmericaLululemon NikeCNBC TVReality TVCNBC News Online Get

Sentinel Indexing in Progress

Metadata and chapters are available. Claim extraction for this episode is pending.

All video content is delivered via YouTube embedded players in accordance with the YouTube Terms of Service. Sentinel provides research tools that promote discovery and accountability across political media.

How Under Armour Fell Flat During The Athleisure Boom · CNBC Television · Sentinel