How The Super Bowl Became A Revenue Generator For The NFL
February 4, 2026
89,119
1,252
91
1.51%
Search the Record
IndexedEvery word spoken in this episode is indexed. Type any phrase to jump straight to the moment it was said.
Type any word or phrase that may have been spoken. Click a result to seek the player to that exact moment.
Try a name, a topic, or a quoted line
Cnbc Episodes Around February 4, 2026
See what was published immediately before and after this episode.
Chapters
YouTube Description
as posted by the channelThe Seattle Seahawks and New England Patriots are headed to Santa Clara, California to face off in Super Bowl 60. While the broadcast is poised to bring in hundreds of millions of eyeballs, Levi's Stadium, the home of the San Francisco 49ers, is preparing to welcome tens of thousands of football fans to the stadium. But where does the NFL fit into this equation? Watch the video above to hear how the league makes millions every year from the Super Bowl.
Chapters:
Produced and Edited by: Devan Burris
Reporter: Alex Sherman
Additional Editing: Erin Black
Camera and Senior Managing Producer: Shawn Baldwin
Additional Footage: Getty
» Subscribe to CNBC TV
» Watch CNBC on the go with CNBC+
About CNBC: From 'Wall Street' to 'Main Street' to award winning original documentaries and Reality TV series, CNBC has you covered. Experience special sneak peeks of your favorite shows, exclusive video and more.
Want to get ahead at work with AI? Sign up for CNBC's new online course, Beyond the BasicsHow to Use AI to Supercharge Your Work. Learn advanced AI skills like building custom GPTs and using AI agents to boost your productivity today. Sign up today
Connect with CNBC News Online
Get the latest news
Follow CNBC on LinkedIn
Follow CNBC News on Instagram
Follow CNBC News on Facebook
Follow CNBC on Threads
Follow CNBC News on X
Follow CNBC on WhatsApp
#CNBC
How Super Bowl Ticket Sales, Sponsorships And Media Contracts Drive Revenue For The NFL
Guests & Subjects Covered
Sentinel Indexing in Progress
Metadata and chapters are available. Claim extraction for this episode is pending.
All video content is delivered via YouTube embedded players in accordance with the YouTube Terms of Service. Sentinel provides research tools that promote discovery and accountability across political media.