CNN
@CNN·19.2M subscribers·185.1K videos
Hershey's next billion-dollar brand could be a candy from the '40s
Posted
July 17, 2026
Views
4,929
Likes
68
Comments
10
Engagement
1.58%
July 17, 2026
4,929
68
10
1.58%
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2:18Now PlayingSpicy Jolly Ranchers, freeze-dried candies and gummy ropes — Hershey is feeding Gen Z's appetite for creative candy. CNN's Vanessa Yurkevich goes behind the scenes to find out how the company has transformed a hard candy from the '40s to meet consumer demand.
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