March 30, 2026
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In a recent conversation, Freeway Ricky reflects on the shifting landscape of the cannabis industry, highlighting how the legal dispensary model is losing ground to a resurgent street market. He explains that before licensing, Los Angeles had around 5,000 mostly unregulated weed stores sustaining many families. However, strict licensing and regulations have squeezed out many traditional operators. Now, with limited licenses and heavy compliance costs, many are returning to selling weed "under the table," making the streets thrive once again.
This contrasts with legal cannabis giants like Berner’s Cookies brand, which built a $1.5 billion operation worldwide amid internal battles and fierce competition. Yet, Freeway Ricky notes the industry is cannibalizing itself, driven by greed and lack of loyalty. As legal cannabis struggles, it seems the culture of decentralized, informal weed sales is reclaiming its old turf, challenging the dispensary era’s dominance.
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