Earn Your Leisure
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The Business of Corporate Partnerships and Fashion History
Posted
February 5, 2024
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2,114
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86
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February 5, 2024
2,114
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8:37Now PlayingJoin Rashad Bilal and Troy Millings as they sit down with Brandice Daniel, the CEO of Harlem's Fashion Row, to discuss the transition from single-year to multi-year sponsorships and the art of cultivating corporate relationships. Brandice shares insights into building long-standing partnerships with major brands like Nike, LVMH, Tiffany & Co., Macy's, and Nordstrom. She also delves into the impact of recent events on corporate support in the fashion industry and the importance of preserving the often overlooked history of black designers.
In this episode, Brandice sheds light on her groundbreaking project, "Fashion and Color," a volume dedicated to showcasing black fashion designers from various eras. She reveals the untold history of influential figures like J. Jackson, the first American couturier in Paris, and the significance of the 50th anniversary of the ballet Versailles, highlighting the lack of representation of black designers in the fashion narrative. With her insightful commentary, Brandice highlights the need for a comprehensive resource like "Fashion and Color" to ensure the preservation of black fashion history for generations to come.
This episode offers a fascinating glimpse into the world of fashion, featuring discussions on the impact of the '90s era, iconic black luxury designers, and the intersection of fashion and culture. Additionally, Brandice gives viewers a look at the coffee table book's content, showcasing original paintings and providing QR codes for direct access to designers' profiles, allowing viewers to shop directly through the book.
Join the conversation to gain valuable insights into the intricacies of corporate partnerships, the rich history of black designers, and the interplay between fashion and culture.
#FashionHistory #CorporatePartnerships #BlackDesigners #FashionIndustry #CultivatingRelationships #BrandiceDaniel #EYL #ElevateYourLife
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