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What makes a new business succeed?

Posted

November 24, 2025

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Entrepreneur Elevator Pitch is on a break so check out this behind-the-scenes from Season 12.

Meet Alex Duong, CEO of @ItsFairAndSquare! On a mission to revolutionize snacking, Alex is taking on Big Food with gut-friendly gluten-, dairy-free, and allergen-friendly snacks. 🌱

His advice for entrepreneurs? "Do the boring stuff."

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Entrepreneur Elevator PitchMeet Alex Duong CEOItsFairAndSquare OnBig Food

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What makes a new business succeed? · Entrepreneur · Sentinel