Legendary CMO Linda Boff On The Path From Thomas Edison To The Present
April 9, 2025
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46:52Now PlayingLegendary CMO Linda Boff On The Path From Thomas Edison To The Present
YouTube Description
as posted by the channelIn this episode, Forbes CMO Network Managing Director Seth Matlins sits down with Linda Boff, now CEO of Said Differently, and the long-time CMO of GE. Seth talk with Linda about her experience working with three different CEOs (at GE alone), humanizing an industrial monolith, and her legacy of firsts.
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