2025 New York Auto Show Recap: Cool Concepts, Big Reveals & Must-See EVs! | Cars & Bikes | Forbes

The 2025 New York Auto Show commemorated its 125th anniversary with a spectacular showcase of automotive innovation and design. Delivering a compelling mix of vintage classics, cutting-edge concept cars, and highly anticipated global reveals that left attendees buzzing, the show was a unique opportunity to witness the evolution of the automobile, from its earliest days to the thrilling forefront of electric vehicle technology.

Genesis stole the spotlight with the introduction of two striking concept vehicles, including the Gran Equator, an off-roading concept that redefines the notion of luxury exploration. The brand also boldly enters the racing world with the debut of its superpowered Magma GMR-001 Hypercar, promising to bring track-proven technology to its production models. Hyundai ignited excitement with the unveiling of the second generation of its popular Palisade SUV, featuring new trim levels designed for both off-roading prowess and hybrid efficiency.

Beyond the major debuts, the show featured a powerful emphasis on EVs, with compelling alternatives to Tesla from brands like Kia, Hyundai, Volkswagen, and Lucid. Lucid, in particular, made a bold statement with the new Gravity SUV, boasting impressive horsepower, range, and cargo space. The New York Auto Show is undoubtedly a pivotal event for both industry insiders and consumers, offering an unparalleled opportunity to experience the latest trends and innovations shaping the dynamic future of the automotive landscape.

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The automotive industry’s infatuation with adventure shows no signs of ebbing. In fact, the sector shows all the signs of continued enthusiasm, as seen at the 2025 New York Auto Show which just wrapped up its 125th season at Manhattan’s Javits Center.

Vehicles built for adventure were seen at nearly every exhibit, with some brands adding a new spin to the pursuit. Subaru rolled out a new all-electric Trailseeker model, a rally-ready SUV designed to deliver off-road performance similar to the uber-popular Subaru Outback. Not to leave Outback standing in the dust, the company also showed off an updated Outback with more off-road and camping capability and a rugged new look to the Wilderness edition.

Getting away from the city, and from the masses, is a true luxury experience and one that was seen across the New York Auto Show. As guests entered the show one of the first displays to explore was that of Ineos, a vintage-inspired modern brand designed to conquer trails, creeks and hills. The brand showed off its novel approach to creating a modern version of a vintage Land Rover Defender replete with switch panels for off-road performance and accessories and a rough-and-ready chassis design. While the English brand, powered by a BMW engine and ZF transmission, is an import and subject to tariffs, brand representatives were quick to add that the company is limiting markups in order to serve its dedicated customers.

Another notable luxury off-road vehicle on display was the Genesis X Gran Equator, a concept seemingly inspired by Range Rover or the Rolls-Royce Cullinan, evoking the idea of off-grid driving and passenger pampering. While the X Gran Equator is just a concept, it delivers a message about what the company’s designers are envisioning for the future and what we might see from Genesis in the near future.

Auto show stalwarts Camp Jeep and Ford Bronco Off-Roadeo continued to inspire show attendees to stand in line for a roller-coaster-like off-road thrill, then tour the brand exhibits to see the models on display. Visitors to the Ford exhibit could not only see the Broncos on display, but also all the accessories and special trims like the colorful Bronco Freewheeling edition.