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Why 23andMe Is Betting Big On An Open Science Model

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July 9, 2026

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On this episode oof Iconoclast, 23andMe CEO and Founder Anne Wojcicki sits down with Forbes to discuss 23andMe’s transformation from a public direct-to-consumer genetic testing company into a nonprofit research institute focused on preventative health. Wojcicki also discusses her personal family history with healthcare advocacy, the lessons she learned from navigating a complex public market corporate restructuring, and the company's citizen-powered open science platform.

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