'Lean Startup' author Eric Ries calls for a shift to 'mission primacy' in new book 'Incorruptible'
May 28, 2026
52
Search the Record
IndexedEvery word spoken in this episode is indexed. Type any phrase to jump straight to the moment it was said.
Type any word or phrase that may have been spoken. Click a result to seek the player to that exact moment.
Try a name, a topic, or a quoted line
Geekwire Episodes Around May 28, 2026
See what was published immediately before and after this episode.
18:14Now Playing'Lean Startup' author Eric Ries calls for a shift to 'mission primacy' in new book 'Incorruptible'
YouTube Description
as posted by the channelOn this special episode, Eric Ries, author of the 2011 bestseller "The Lean Startup," discusses his new book, "IncorruptibleWhy Good Companies Go Bad and How Great Companies Stay Great. () "
Ries explains why he's redefining profit as the maximization of human flourishing, reveals his role advising Anthropic's founders on their corporate structure, and makes the case that the era of shareholder primacy is already over. He also discusses the fall of Whole Foods, the Musk v. OpenAI trial, and why he believes mission-controlled companies dramatically outperform.
GeekWire's Todd Bishop recorded this conversation with Ries after interviewing him on stage () at Seattle Flow Startup Day on May 15.
See omnystudio.com/listener () for privacy information.
Guests & Subjects Covered
Sentinel Indexing in Progress
Metadata and chapters are available. Claim extraction for this episode is pending.
All video content is delivered via YouTube embedded players in accordance with the YouTube Terms of Service. Sentinel provides research tools that promote discovery and accountability across political media.









